About Creative Boss

Emily Boss is a Canadian Youth Business Foundation Entrepreneur. She founded Creative Boss, a multimedia writing service, in 2009.

For three years prior to founding Creative Boss, Emily worked as a creative writer for NewCap Radio, Moncton. During this time, she wrote many radio commercials for local businesses, while fine-tuning her creative writing skills.

Since starting Creative Boss, Emily has been given the opportunity to branch out into various mediums. She has written content for websites, web articles, blog posts, and various print formats, as well as scripts for radio and video.

Emily’s writing style has been described as “cool yet corporate”, providing information to the target audience through an appealing format which is concise, engaging and easy to read.

Portfolio

Hairfax Atlantic website content

Hairfax Atlantic needed their website to invoke the same intimate and inviting feel that comes with every consultation. Working with Point Click Media on the site redesign, I rewrote the majority of the site’s content, using a tone which will inspire confidence in potential customers, while highlighting key points that make the Hairfax experience unique.

View the Hairfax website

Crandall University viewbook

The Crandall University viewbook was an incredible project and a lot of fun. I spent time with key individuals from the University recruitment department to get a feel for what makes Crandall unique. Toward the end of our meetings two words came to me, which spoke to Crandall’s excellent academics program, as well as their campus spirit. “Take Charge” became the theme which set the tone for the viewbook.

See the Viewbook

Downtown Moncton video

This was a fun project and was met with great reviews. When I wrote the script for this video, I put myself in the shoes of the person I pictured delivering the message. Some of the key characteristics I envisioned were: Energetic, enthusiastic and sincere.

Watch the video

Global Pet Foods NB page on Facebook

I assisted in the creation of the Global Pet Foods NB page on facebook in September 2011, and was responsible for its regular maintenance and engagement of fans for the nine months following.

View the page on Facebook

Sounds Fantastic print article

I worked with Sounds Fantastic for over two years, writing for various mediums. I am particularly proud of some of the print articles I wrote, as well as a couple of interesting radio campaigns.

View a print article

Client Testimonials

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“I worked with Emily Boss, of Creative Boss, during our rebranding of our recruitment material. She made time to come to the university for an intense 2 days to hear what it was we were looking for. She came away with an understanding of the philosophy of who we are at Crandall and what it was we were looking for. From this she wrote the content in a clear concise way that not only described who we are but also in a voice that the 17-18 year old could relate to. She was friendly and easy to work with and I would highly recommend her and will use her again on future projects.”

Crystal Wheaton

Communications Manager
Crandall University

“Emily is an excellent writer. She is creative, hard working, detailed and sincere in delivering quality and consistent work at all times. Emily is a pleasure to work with as she is highly dependable and will most often deliver beyond expectation.”

Jeff Kelly, MBA

President
Sounds Fantastic

“Emily is an impressive professional with the innate ability to turn an idea or concept into a thing of beauty. She sees the ‘big picture’ in an enlightening fashion and her thought process guarantees a polished finished product. Emily is easy to work with and her enthusiasm is infectious. Her talent shows in every product she produces.”

Wayne Morrison

President
Morrison Communications